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Cooperation focuses on customer-oriented solutions in the precision farming
Hungen/Zeulenroda-Triebes: LACOS Computerservice GmbH from Zeulenroda-Triebes and Reichhardt GmbH Steuerungstechnik from Hungen wish to combine their skills to offer their customers a full range of precision farming products.
LACOS is well known for its established innovative software solutions for major national and international manufacturers of agricultural technology.
The portfolio ranges from precision farming products, agricultural logistics and telemetry solutions to the development of customer-specific apps.
Reichhardt develops customer-specific electronic solutions for well-known manufacturers in agricultural and construction machinery technology as well as automatic steering systems and ISOBUS retrofit products.
With RTK CLUE, Reichhardt meets the demands of farmers and contractors for real-time correction data.
The two companies hope that cooperation will complement one another's own services and lead to the joint development of entirely new products with high customer benefits.
For LACOS, Thomas Damme and Stephan Hubrich (both Managing Directors): "We see the advantages of this strategic alliance with Reichhardt in combining the long-standing experience of both partners in their respective fields and the use of synergy effects in creating new products for the market and offering complete solutions for OEM customers."
Andreas Reichhardt, Managing Director and owner of the Reichhardt Group: "The combination of essential skills from the two companies will bring our customers faster, more powerful products and thus an even better market position combined with greater customer benefits for vehicles and attachments."
This strategic cooperation in the development of certain products has no influence on the independence of LACOS and Reichhardt.
Press contact for LACOS Computerservice GmbH:
Stephan Hubrich, Dipl. Agr. Ing. Oek., Managing Director,
Industriestraße 9, 07937 Zeulenroda-Triebes
Tel. +49 36628.6 88-22, Fax +49 36628.6 88-17
Press contact for the Reichhardt Group:
Andrea Reichhardt, Mag. (FH), Marketing,
Hofgut Ringelshausen, 35410 Hungen
Tel. +49 6043.9 64 5-15, Fax +49 6043.4 365
LACOS has been implementing innovative software in the agricultural sector for more than 25 years. "Landwirtschaft 4.0 – you have the idea, we develop the software" is the motto under which LACOS takes pride in being a competent development partner, especially for national and international manufacturers of agricultural technology. The company's portfolio includes solutions for agricultural machinery in precision farming as well as applications for tablets and smartphones in telemetry, weather, animal husbandry and business administration.
REICHHARDT has been developing innovative electronic solutions for agricultural technology, the construction machinery industry and the municipal sector for more than 30 years. The range of services extends from the development of software and hardware for the control and regulation of electrical and electronic systems in mobile machinery to the delivery of complete hardware such as cable harnesses and electronic modules in the machinery manufacturer's series production. The company is well known in the agricultural industry for its automatic steering systems and the provision of RTK signals via an innovative cluster solution (RTK CLUE). With its sales office in the USA, REICHHARDT has around 130 employees at three locations.
This year's Agritechnica, the world's largest trade fair for agricultural technology, was a resounding success for LACOS. The new trade fair stand, the new corporate design and the increased focus on OEM manufacturers were received positively by trade visitors in general and our customers in particular.
We had many informative and productive discussions with existing and new customers, made many valuable contacts and initiated new projects. The development partnerships announced at the trade fair with Reichhardt GmbH, geo-konzept GmbH and Pessl Instruments GmbH broaden LACOS's opportunities for placing further new, highly innovative products on the market.
By mutual agreement, LACOS Computerservice GmbH and Müller-Elektronik GmbH & Co. KG announce that LACOS has repurchased the shares held by Müller-Elektronik.
Both companies will continue to work closely together on the development of precision farming solutions.
On 30 September 2017, LACOS was awarded the Grand Prize for Medium-Sized Businesses" at a ceremonial event.
The "Oscar for SMEs" is probably the most important prize awarded in Germany within the medium-sized economy. Out of more than 3.5 million small and medium-sized enterprises, almost 5,000 were nominated for the prize this year. The jury finally awarded the prize to 30 of them – including LACOS. This makes us one of the top 30 medium-sized companies in Germany today.
The jury's laudatory speech at the award ceremony:
IT-specialist for agriculture is one of the best two medium-sized businesses in Thuringia.
1990 was founded as a small PC service, "LACOS Computerservice GmbH" from Zeulenroda-Triebes is one of today's competence centres, strongly supporting agriculture in its performance. The think tank and leading provider of software in precision farming has now been awarded the "Grand Prize for Medium-Sized Businesses", nominated by the District Administration of Greiz. Together with another prizewinner, this makes the company one of Thuringia's most exemplary and best medium-sized companies. This prestigious award is a great honour for this innovative company, which currently has around 40 employees, including five trainees; bearing in mind that a total of 174 companies in Thuringia alone were nominated for the award. LACOS Managing Directors Bernd Damme and Stephan Hubrich accepted the award at a festive gala in Würzburg.
For years now, the Oskar Patzelt Foundation's "Grand Prize for Medium-Sized Businesses" has been regarded as a coveted distinction and as Germany's most important and most renowned business prize. Since 1995, the Germany-wide prize has been awarded to outstanding medium-sized companies that are not only commercially successful, but also characterised by committed customer service, innovation, the creation and safeguarding of jobs, an exemplary working atmosphere and broad employee training as well as social and community involvement.
With its team of IT specialists, mathematicians and farmers, LACOS supplies innovative software products for agriculture and trade, which are used successfully the world over. And this from a location far away from large urban centres. The focus of LACOS is on mobile solutions for the agricultural sector in the fields of animal husbandry, precision farming (i.e. precision field construction), agricultural logistics and business administration. As the company's founders are farmers themselves, they know first-hand what moves customers and what they need. In precision farming, LACOS is one of the leading suppliers in Germany. The company is driving the digital transformation of agricultural processes – "Farming 4.0" – through innovative products and has already won several innovation prizes and awards at trade fairs such as Agritechnica and Agrarcomputertagen (Agricultural Computer Days). "At present, everything revolves around "Landwirtschaft 4.0". The digitisation of the processes is intended to increase efficiency and promote sustainability at the same time. And this is exactly where we are – we are ready to develop compatible and, above all, user-friendly software for farmers", explains Bernd Damme. "After the honour of being last year's finalist, the award is an absolute highlight for us and our team and a wonderful appreciation of our work at the same time."
LACOS is not only omnipresent in the agricultural IT sector. The company also offers complete business management solutions from a single source and reacts flexibly to changing requirements with customer-oriented add-on products. The IT system vendor provides regional support to private customers, companies and traders in the acquisition and maintenance of their IT infrastructure. "The prestigious award from the Oskar Patzelt Foundation gives us further impetus", says Managing Director Damme.
The philosophy of LACOS is characterised by innovation, sustainability, customer satisfaction and employee safety. The commitment to implement these guiding principles and integrate them into the company's day-to-day operations has been confirmed by the wide range of awards and certificates that we have received.
In 2007 and 2011, LACOS won a silver medal at "Agritechnica" – the world's leading trade fair for agricultural technology – thanks to its innovative ideas.
The recruitment and securing of skilled workers are important management pillars at LACOS. Internal structures, processes and measures are always interpreted in terms of reconciling work and family life.
From the idea to the finished product – all development steps for the company's proprietary software products are carried out exclusively at the two German company locations.
After LACOS had been announced as one the finalists for the Grand Prize for Medium-Sized Businesses in 2016, the company was one of 30 companies in 2017 to be awarded the Medium-Sized Business Prize.
The health and well-being of employees is an important asset for LACOS. Internal health management uses various measures to make work, organisation, structures and processes healthy.
LACOS is committed to promoting young, talented students through the annual award of a scholarship.